YouTube celebrity like Fun for Louis and McJuggerNuggets didn’t get where they are today through blind luck. Indeed, they had to work very hard to reach their current levels of success. However, most people seem to think becoming an youtube celebrity is almost impossible without the right contacts. That is entirely incorrect! Believe it or not, it’s easy to identify a formula and replicate their approach if you’re smart enough. We’ve attempted to outline the basics of that process to help make your lives easier today. Make sure you follow our advice and keep your eyes peeled as you progress, and we’re confident you’ll achieve your goal.
Research popular YouTube niches
First thing’s first. You need to spend some time looking at the most popular YouTube niches before putting pen to paper. It’s hard to start a successful new business if you don’t have a decent grasp of your competition and the industry as a whole. With that in mind, you will find lots of websites and articles that offer statistics and view counts to make your life easier. When you’re satisfied the background work is complete, make a list of potential niches that stimulate and excite you. At the end of the day, other people won’t go mad for your videos if you don’t feel enthusiastic during the creative process. You’re starting a YouTube business because it’s fun and less restrictive than a “regular” job. So, don’t select a boring category with little potential.
Buy the best equipment
When it comes to making videos for YouTube, it’s vital that you use the best equipment. Just take a look at some clips made by the top bloggers and compare them to their amateur counterparts. It’s easy to spot creators who don’t use HD filming equipment – their videos never look as impressive. Thankfully, the price of such technology has dropped incredibly during the last couple of years. So long as you have a few hundred dollars in the bank, you can afford everything you need. It’s worth investing in a green screen and some professional editing software too, but you don’t need to worry about that just yet. Also, DSLR lenses are a must, so educate yourself if you’re currently unaware of their purpose.
Think of a catchy name for your channel
Naming your YouTube channel is more important than most people realize. At the end of the day, you are stuck with the title for as long as you wish to make videos. So, it makes sense for you to select something you won’t regret later. Try to choose a relevant name that says something about the content you aim to publish. That way, people will begin to associate you with your chosen niche as you become familiar. If you’re going to make culinary clips, use the word “food” within your channel title. You get the idea, right? Keep it simple, don’t try to be too clever, and you can’t go wrong.
Make some tester videos to share with your friends
The last thing you want is a YouTube channel filled with feeble attempts at quality content creation. So, it’s not wise to publish the first few videos you create straight away. Indeed, it could cause you to lose potential subscribers before you’ve even found your feet. Do yourself a favour and keep those first few videos close to your chest. Show a few friends and ask for their honest opinions before pushing ahead. You could even post them to your Facebook account rather than YouTube for the first couple of months. That would also help to build your audience during the early stages, and so you win on all fronts. Listen to the criticism you receive and use it to improve the pieces you create in the future. As with everything in life, there is a sharp learning curve you need to navigate.
Buy some genuine YouTube views
There are many people out there who claim to provide video views from real people. However, many of them simply use computer programs or bots to boost your channel’s count. For that reason, it’s always smart to research your chosen specialist ahead of time. There are plenty of legitimate companies that sell fast Youtube views if you know where to look. When you find a renowned specialist, talk to them about creating a strategy for your channel. Sometimes all you need is some initial assistance to make sure your creations don’t go unnoticed. The more views your videos receive, the more popular YouTube will believe they have become. As that happens, you should notice them appearing in more favorable positions within search results.
Master the art of video editing
Contrary to popular belief, there is no need to take a university course in video editing to make killer YouTube videos. In fact, some of the richest and most popular vloggers and celebs have no formal education in the subject. Thanks to the advancement of editing software, almost anyone can throw a decent clip together these days. It might take a while for you to master the software, but you certainly shouldn’t need any help. Take a look at some of the most used editing suites available today and assess the pros and cons of each before making your decision.
Make your videos in a standard format
You only have to look at successful YouTube channels to see most videos are made using the same format. Creators tend to use an into, present the content, and then end with an outro. That is the same regardless of whether you’re making Top 10 videos, covering weird news or even vlogging. Using that simple structure helps to ensure your work fits in nicely with the alternatives available in your niche. It also ensures your audience see consistency when visiting your channel. You need to appear as professional as possible if you want to make a fortune and become famous. That is the case even if you’re making the videos alone in your bedroom. The word of the day is “presentation” – don’t forget it!
Network with established YouTubers
There are currently around 5000 professional YouTubers who make at least some basic income from their videos. That means it’s easy to network and talk to the right people. However, you might struggle to get attention when it comes to attracting some of the bigger names, and that is why you need to be a little bit sneaky. If you want to catch the eye of KidBehindACamera or something equally as famous, it’s wise to think outside of the box. Maybe you could make a video and post it as a response to one of theirs? There are certainly worse ways to introduce yourself. No matter what you decide, things will get easier as your videos become popular. With a bit of luck, YouTube will start sending invites to conventions and conferences. If that happens, make sure you attend!
Try to attract the attention of an agent
If you spend all day long making videos, you probably don’t have enough time to strike lucrative business deals. That is where an agent could come in handy. As the industry has grown, more and more celebrity agencies have begun to look at YouTube for the next big thing. So, you might find the process a lot easier than you imagine. Agents will work hard to ensure the right people see your content and the best opportunities arise. They could arrange paid product promotions, guest appearances and more. They might also have some valuable ideas and advice for ensuring your channel progresses at a suitable pace. As with all business relationships, you just need to make sure you read contracts carefully. So long as you understand your obligations before signing on the dotted line, everything should turn out fine.
Stick at it
It only takes one successful video to kickstart your YouTube channel and turn things around. That is why you shouldn’t feel too disheartened if you have low view counts for the first few months. Stopping just before the channel is about to make it big is one of the worst mistakes you can make. Sure, it’s possible your videos just don’t have what it takes. However, it’s also possible that you just haven’t achieved your big break yet. So, do yourself a favour and stick at it for at least one year before turning your talents to something else. There is no getting away from the fact that you can make a lot of money from this platform. You get to choose your working hours, and you don’t have to answer to a boss. Giving up too soon could mean you forfeit your one chance of living a happy life without the stresses of “normal” employment.
We’re not for one second saying that ANYONE can become a YouTube star. You need to have something special about you to make people want to watch every video you upload. Even so, those of you with the right drive and ambition stand a much better chance of success than you realize. So, don’t rule this job out as a career choice because it’s becoming more accessible each and every day. On the flip-side, don’t leave it too long to get started because the market could soon become saturated.
See you at the YouTube Creator Awards next year!